Marketing advice for IT, trade and industry who want challenges and efficient implementation. But it’s not everything nowadays, marketing professionals have to offer in the company. The position is even stronger that aligned to help shape the overall corporate strategy. So the marketing executives take in many (IT) companies as a “strategic advisor”, which has a direct influence on the orientation and objectives of the company. Thus changes inevitably also to the requirements of the marketing people: you must be more than ever able to think strategically and act. You need to target group-oriented work, as well as bring in-depth knowledge of the policies, tasks and processes, management and sales.
On the other hand, they are also required an online marketing to build solid, practical knowledge in particular to technical questions such as: how should the site be designed, to improve the page ranking in the search engines? What does that Web 2.0 marketing? And, how can the Internet a successful lead-generation program set up? But only some of the questions, marketing professionals more and more – facing are even if the companies in online marketing is supported by a communication, Web or advertising agency. “Because the investment in an external service provider is only worth if the advisers” on the corporate side, facing a contact (external support) which can qualify the proposals of the Agency not only strategic, but also in technological terms and optimally control cooperation. As a result the challenges and requirements of the marketing professionals grow the naturally more ever, not least because they must now increasingly demonstrate the benefits of their activities with clearly comprehensible figures and quantify the ROI of their marketing investments. In such cases or bottlenecks in the marketing / sales department offers the freelance professionals from the IT region of Karlsruhe marketing and Sale consulting under the name”Marke.Markt.Marketing-Sales. for medium-sized companies from the IT industry, trade, and industry, practical support in coaching, marketing advice, marketing advice, workshops and interim management-bundesweit – on. The company is obtained by Marke.Markt.Marketing Sales. a know-how from different marketing sales disciplines such as online and offline marketing activities discipline will be (strategic, analytical and operational), key account management, vendor relationship management, project management, marketing and sales controlling, customer relationship management (CRM), Databasemarketing, campaign management, sales promotion / promotions, PR and press work, measurement, product naming, packaging design, telemarketing or direct sales – any marketing-sales demand and bottleneck sense applied under realistic conditions for the company and individual. Also in the interim management area provides Marke.Markt.Marketing Sales.
active support with a focus on marketing and sales (B2B and) B2C). Task-oriented or time-limited compliance is understood as interim solution management and marketing-sales tasks in your organization. One of the features at Marke.Markt.Marketing-Sales.: to listen, to ask the right questions and questioning prevailing opinions. Only the knowledge of the company way to the Marke.Markt.Marketing-Sales. Knowledge network and create a sound basis for creative and successful marketing sales concepts. The numerous references by Marke.Markt.Marketing Sales. rich from IT companies (software – and hardware industry) to production and trading company. More about the skills/references Marke.Markt.Marketing-Sales. see to learn.