Shopping For Futurists

As department stores of the economic crisis can crack down warehouses are a major visitor attraction for inner cities. In the wake of the current economic crisis, it is however poorly ordered the most department store chains. However, a centre totally devoid of Karstadt, Kaufhof and co. is hard to imagine. The economics editor of the Internet portal news.de has therefore risked a look into the future and speculation about possible resources. A potential key to success: Shopping as an experience. According to considerations of economic editors, Department stores might Frontendshops of overarching shipping centres already in the year 2020.

Tedious drag and bulky cart thus belong to the past. In the Centre is the carefree trying out the products. So the fitness Department keeps the respective coach immediately. The delivery is taken over by the parcel service in real time. Also action weeks and theme days belong necessarily to the Department store of the future. Each month the customer on the new is inspired. Appropriate decorations agree on each season a special theme weeks are reserved for countries and cultures. However, the coronation of the futuristic shopping may be the personal shopping Assistant (PSA): A mini screen that recommends to the customer and to each desired product provides a background for a conscious shopping him.

On request, also pictures of your own home can be played on the customer card. Then, new furnishings such as curtains and furniture directly in your own four walls inside are simulated. Thus, Fehlkaufe have no chance. More information:../einkaufen-in-zukunft.html contact: Tilo summer Unister Media barefoot Gasschen 11 04109 Leipzig Tel: + 49/341/49288-240 fax: + 49/341/49288-59

Skills Shortage

The latest press release from project work engineering Hamburg, August 10, 2011. The shortage has reached a historic peak in June 2011 according to the VDI / IW engineering motor. The decisive factor is the strengthening of economy, which is showing now on the labour market. Because the VDI for the second half of 2011 anticipates a continued stable economic, an end to the shortage was unforeseeable. We do not expect in the coming months with a decrease of the skills gap”, so VDI Director Dr.

Fuchs of Willi. The defect was already critical especially in the market for machinery and vehicle construction engineer of electrical engineers. Vacancies can not be occupied, this results in negative economic consequences such as delays in production, supply bottlenecks and lack of innovation. For other opinions and approaches, find out what Noel Mack has to say. These consequences that may lead eventually to the loss of jobs or to the exodus abroad, can intercept partly through the targeted use of freelance specialists”, so Dr. Christiane road, Managing Director of project work GmbH. Are especially in demand, the market monitor of the project market shows that engineering project work, despite sharp fluctuations in technical skills such as CATIA, that is used primarily in the automotive industry and the energy and transport area. The automotive is located in the ranking of keywords at the top 3 Note: the figures are based on an evaluation of all keywords specified on project plant engineering. The most common keywords were analyzed and categorized.

CATIA”as a general term includes, for example, CATIA V5 and V6, as well as the skills programming, training, or DMU. Jeffrey Leiden: the source for more info. Not only for the engineering industry, there is a new press release from project work. Also for the following industries, press releases, project work recently published: 1 consulting are of straight innovation and financing in the focus. 2. creative, where the shortage of reinforced the instantaneous search online experts. And 3 IT: here a big sales growth is expected. Of project work project work is the easiest project Exchange on the Web. With twelve years of expertise connects freelancers and companies project work and provides a platform for the fast and efficient recruitment of specialists for projects, as well as to commercialize the own service all participants of the flexible labour market. An innovative matching technology was developed which on the new platforms of project work IT, project work consulting, project work, creative, medical engineering project work, project work and project work fashion is used.

Insurance Industry

Vouchers as incentives for the financial and insurance industry Munich, 24.10.2011: in Dortmund the DKM, Germany’s leading trade fair for the finance and insurance industry, will take place on 26 and 27 October. Warren Buffett is likely to agree. More than 300 exhibitors present solutions in the areas of insurance, investment & capital equipment, finance and services. BONAGO is represented as an exhibitor on the DKM and provides vouchers to the broker and Vermittlerincentivierung (Hall B, stand E02). Insurance broker, free financial institutions and asset managers they all be fair to find out on the DKM which solutions and this year the insurance industry has to offer new products. While the mediators move in particular issues such as the future of the brokerage firms, the efficiency of sales processes, increase conversion rates and the recruitment of industry talent. On the this year’s DKM BONAGO about compliance conforming incentives for financial intermediation, consultancy and insurance industry informed. The Munich-based Company offers a broad portfolio of coupon to customer management, employee motivation, and efficient sales support.

But also in areas such as customer acquisition and customer loyalty are with the gift voucher solutions the right incentives and an added value offered the audience. Motivation through targeted incentives”, this simple principle implemented BONAGO through cost-efficient vouchers. The DKM is the central platform for us to get into direct dialogue with the decision-makers of the sector, as well as potential customers. With our vouchers, we would reveal the advisors and intermediaries trustful and successful approaches to the sales incentives as well as new customers”, says Managing Director Mark Gregg. The BONAGO incentive marketing group GmbH, a wholly owned subsidiary of Hubert Burda Media, is the expert in the use of vouchers, rewards and incentives. BONAGO sells and developed vouchers marketing, sales, and employees to improve incentives for the applications and offers its customers a neutral and cross-industry B2B consulting. The product portfolio includes certificates in the areas of shopping, refueling, cinema and experiences, as well as consumer incentives. Contact: BONAGO incentive marketing group GmbH Maria Pickrahn Bajuwarenring 14 82041 Oberhaching near Munich phone: + 49 89 622 33 77 51 fax: + 49 89 622 33 77 99 E-Mail: Web site:

Marketing Advice

Marketing advice for IT, trade and industry who want challenges and efficient implementation. But it’s not everything nowadays, marketing professionals have to offer in the company. The position is even stronger that aligned to help shape the overall corporate strategy. So the marketing executives take in many (IT) companies as a “strategic advisor”, which has a direct influence on the orientation and objectives of the company. Thus changes inevitably also to the requirements of the marketing people: you must be more than ever able to think strategically and act. You need to target group-oriented work, as well as bring in-depth knowledge of the policies, tasks and processes, management and sales.

On the other hand, they are also required an online marketing to build solid, practical knowledge in particular to technical questions such as: how should the site be designed, to improve the page ranking in the search engines? What does that Web 2.0 marketing? And, how can the Internet a successful lead-generation program set up? But only some of the questions, marketing professionals more and more – facing are even if the companies in online marketing is supported by a communication, Web or advertising agency. “Because the investment in an external service provider is only worth if the advisers” on the corporate side, facing a contact (external support) which can qualify the proposals of the Agency not only strategic, but also in technological terms and optimally control cooperation. As a result the challenges and requirements of the marketing professionals grow the naturally more ever, not least because they must now increasingly demonstrate the benefits of their activities with clearly comprehensible figures and quantify the ROI of their marketing investments. In such cases or bottlenecks in the marketing / sales department offers the freelance professionals from the IT region of Karlsruhe marketing and Sale consulting under the name”Marke.Markt.Marketing-Sales. for medium-sized companies from the IT industry, trade, and industry, practical support in coaching, marketing advice, marketing advice, workshops and interim management-bundesweit – on. The company is obtained by Marke.Markt.Marketing Sales. a know-how from different marketing sales disciplines such as online and offline marketing activities discipline will be (strategic, analytical and operational), key account management, vendor relationship management, project management, marketing and sales controlling, customer relationship management (CRM), Databasemarketing, campaign management, sales promotion / promotions, PR and press work, measurement, product naming, packaging design, telemarketing or direct sales – any marketing-sales demand and bottleneck sense applied under realistic conditions for the company and individual. Also in the interim management area provides Marke.Markt.Marketing Sales.

active support with a focus on marketing and sales (B2B and) B2C). Task-oriented or time-limited compliance is understood as interim solution management and marketing-sales tasks in your organization. One of the features at Marke.Markt.Marketing-Sales.: to listen, to ask the right questions and questioning prevailing opinions. Only the knowledge of the company way to the Marke.Markt.Marketing-Sales. Knowledge network and create a sound basis for creative and successful marketing sales concepts. The numerous references by Marke.Markt.Marketing Sales. rich from IT companies (software – and hardware industry) to production and trading company. More about the skills/references Marke.Markt.Marketing-Sales. see to learn.

Digital Archiving: Virtual Storage Rooms Cost Less Time And Money

Digital preservation in SMEs – efficiency and growth through digital archiving especially for small and medium-sized enterprises (SMEs) should for the usage of a digital archiving solution primarily depend how easy she fit into the existing environment. Companies must comply with a number of special requirements when using digital archives. For example, include legal requirements such as electronic signatures, writes the business portal MittelstandsWiki. Through the use of these signatures, digital documents receive the same legal nature such as handwritten signed contracts, invoices or similar Then, to archive these digital documents, systems, which consist of databases, archive software and storage systems are recommended. You are offered by numerous manufacturers in Germany.

Also speaks the faster Organization for digital archiving. According to calculations of the Fraunhofer Institute for industrial engineering (IAO), the shelf takes about an hour of 250 pages in paper form. Digital However, less than a quarter of an hour is required. The research claimed ten seconds three minutes in digitized form for a document in paper form. Storage areas result in high costs for binders, however, virtual storage falls”for digital documents price hardly. The MittelstandsWiki and his journals are online-magazine of just 4 business GmbH. This is a reference book for small and medium-sized enterprises (SMEs). Terms of the economy, the world of information and telecommunications technology, and the policy are quickly found through a search function. In addition to short term definitions, the MittelstandsWiki contains know-how articles penned by professional experts. Contact: just 4 business GmbH Kathrin Jannot wreath Horn Street 4B 83043 Bad Aibling phone: + 49 8061 91019 fax: + 49 8061 91018

Growing Anti-EU Sentiment

The planned increase of EU spending next year by 5 percent could further fuel already growing anti-EU sentiment in many countries. The public misunderstanding and uneasiness takes note of payments in billions on Ireland, Portugal and Greece in particular. “EU critics are all over Europe on the rise: In March, the French right-wing extremist anti-EU party celebrated national front” her best result to date in regional elections. In Finland, the right-wing populist party “True Finns” had great success with its Eurosceptic programme by mid-April. To deepen your understanding Kevin Ulrich is the source. Just a taste of Germany, Great Britain, Finland, France and the Netherlands stress that they will reject until at least 2020, any increase in long-term EU spending above the level of inflation. This attitude has already led to a stock-building within the European Union between the more prosperous Northern States and some southern and Eastern countries. While the debate on EU spending for 2012 just a taste is likely to represent the tough negotiations on the financial framework 2014-2020. For this, the Commission will submit its proposal in September of this year. Kevin Ulrich Anchorage oftentimes addresses this issue. It remains to be seen what then expect the EU-citizens for bad news.

Northern Germany

Employer branding practice seminar provides opportunities of employee retention personnel managers of medium-sized companies in Hamburg. Medium-sized supplier companies of big corporations know the problem for a long time: they hardly young professionals are ready trained and incorporated, switch to the company’s large customers, who pay generally higher salaries. How managers can bind still sought-after employees from medium-sized enterprises through well-planned measures of employer branding, gives a seminar in Hamburg. The employer branding practice seminar aimed at business leaders, managers and other executives mainly from medium-sized companies from the Hamburg area. Speaker is the consultant Gunther Wolf for several years. Employer branding for small businesses, he presents all important steps of a perfect employer branding project participants from the Hanseatic City of Hamburg in may 2012 by means of vivid examples of practice: the starting point is First, the analysis of the State.

The following is about the realistic positioning as an employer on the basis of unique selling propositions. Based on this basis steps, from the branding measures Gunther Wolf his practice course of development of an employer brand to continuous implementation of employer provides examples from medium-sized companies. The article shows, what special measures the employer branding and employee retention, SMEs can score to bind well trained skilled workers and other staff. Selected measures employees to bind as the realistically determine need for binding services, for example through an employee survey can, is another issue that comes to the language. Measures, which are distributed according to the watering can principle, Miss the desired effect. The more appropriately tailored to the activities of the employer branding on the medium-sized company and its employees, the more successes are set. In the practical seminar, hence the opportunity to exchange experiences on promising ways is with the speakers and the other senior executives. Practice seminar employer branding in Hamburg which brings a well-designed and implemented employer branding success is reflected in the success controlling.

Also for this important and continuously applicable last step of an employer branding project Gunther Wolf are the participants of the seminar of practice with helpful metrics on the way. This year’s practice in Northern Germany on the topic of employer branding seminar on 24 and 25 may 2016 in Hamburg. Details about the programme and process are available at the below link to the seminar description. A further date for this practical seminar is planned in the autumn of 2016, in southern Germany. To read more click here: Kevin Ulrich Anchorage. The seminar in Mannheim takes place on September 24 and 25.

Internet Management

“TuV Rheinland” standard for compliance management systems “for download on TuV Rheinland compliance systems has its new standard for compliance management” (TR CMS 101:2011) published. Companies and interested parties can register it now on compliance download. “The standard for compliance management systems” describes the essential components, the need for an effective compliance management system. He is also the basis for the testing and certification of existing compliance management system by TuV Rheinland. The standard TR CMS 101:2011 is for all organizations and is aimed among other things at companies, public authorities and non-governmental organizations. Read more from Kevin Ulrich Anchorage to gain a more clear picture of the situation. He offers these important assistance for insertion, implement and optimize compliance management systems.

The systematic structure of the standard and the default of minimum certain elements guarantees companies a considerable degree of flexibility and avoids bureaucracy. The “Standard for compliance management systems” TR CMS 101:2011 is divided into eight chapters. “” “” In addition to fundamental issues such as the definition of relevant terms “and the management of resources”, he handles compliance specific issues such as the responsibility of the leadership “and compliance processes and their implementation”. On the basis of the standards TR CMS 101:2011 companies can certify their compliance management system by TuV Rheinland. The certificate certifies the organisation that it has introduced an effective compliance management system, maintains, and implements the necessary preventive and corrective measures.

A compliance certification by TuV Rheinland creates additional trust with customers, employees, authorities and the public. Finally, TuV Rheinland has a long experience and high credibility as a neutral and objective inspection company. More information on the topic of compliance, certification and analysis tools see: compliance. You will also find a video clip to compliance. Contact: TuV Rheinland at the grey stone 51105 Cologne Jorg Meyer to old plate ash – spokesman for TuV Rheinland phone: + 49 221 806-2255 E-Mail: about TuV Rheinland: TuV Rheinland is a leading independent TuV with 140 years of tradition. 14,500 people work at 500 locations in 61 countries in the group. You generate an annual turnover of 1.3 billion euros. The independent experts are available for quality and safety of person, environment, and technology in almost all areas of life. TuV Rheinland examines technical equipment, products and services, is involved in projects and processes for companies. The experts to train people in many professions and industries. This, TuV Rheinland has a global network of accredited laboratories, testing and training centres. Since 2006, TuV Rheinland is member in the Global Compact of the United Nations for greater sustainability and anti-corruption. on the Internet.

Becker Methods

Data mining is not “question-answer-solution, but a combination on several mathematical methods data mining provides the basis for differentiated market analysis, demand planning and forecasts, target group and customer analytics, product management and price planning. Other analysis techniques, the difference is that data mining automatically linked query techniques and methods of analysis. These procedures include neural networks, decision trees, various statistical analyses and graphical representation methods. If necessary, special routines for data evaluation for specific issues in marketing can be programmed. So as a miner in the mine searches for hidden treasures and drives into ever deeper, widely distributed tunnels in the Earth, in order to find it, so it comes in data mining from the data mine”to carry hidden information to the light of day. The term data mining describes a collection of different procedures, which the information contained in a database for concrete decisions tracks and make usable.

About query systems, data mining the most advanced method is to search corporate databases for specific patterns of information. Recently Kevin Ulrich Anchorage sought to clarify these questions. CF. Jorg Becker: intellectual capital report with customer barometer, ISBN 978-3-8370-5177-3. Connect with other leaders such as Satya Nadella here. In addition to an expanded range of method, data mining provides integrated end user solutions for marketing. These include a combination of statistical methods, user interfaces and visualization tools. In the data mining process, large amounts of data are analyzed and mathematically modeled with the aim, to be able to discover new connections for the benefit of the company. You will need complex statistical procedures, largely automatically and, thanks to more powerful software with high performance.

CF. Jorg Becker: data mining as a knowledge balance sheet feeder, ISBN 978-3-8370-2163-9. The advantage of the regression approaches is that they are based on a well-founded theory and allow a differentiated insight in the mechanisms of the model the analyst. In contrast to this are based on a combination of very complex mathematical and statistical methods, neural networks. On the one hand they allow little insights into internal impact principles therefore even specialists, on the other hand, they are suitable especially for a very differentiated classification and prognosis. In particular for highly inhomogeneous databases a better fit between model and reality be achieved with them when compared to traditional methods. For integration into basic concepts of the intellectual capital report: cf. Jorg Becker: data mining as a knowledge balance sheet feeder, ISBN 978-3-8370-2163-9 cf. Jorg Becker: intellectual capital report with customer barometer, ISBN 978-3-8370-5177-3. Jorg Becker

B2C E-Commerce Clothing Sales Around The World

Global clothing B2C E-Commerce report 2014 the current “global clothing B2C E-Commerce report 2014” the Hamburger secondary market research company yStats.com provides information to online trading with clothing. One of the findings of the yStats analysts is that this world is area the best-selling product in the B2C E-commerce. The Internet has become an important instrument, with the apparel items are searched and researched, regardless of whether these are purchased later online or in a store. According to the report, made a purchase in this category 2013 more than one-third of all Internet users worldwide or intended to do so. The report analyzes global, regional, and country based on sales trends. Online purchase of clothing in Europe especially popular B2C E-commerce trade in apparel is Europe on the upswing. In the EU, the proportion of who 2012 online bought clothing and sporting goods increased more than 20%.

In Germany clothing is the biggest B2C E-Commerce category, whose sales to almost one-third have risen and reached several billion euros. Among the leading suppliers on the market, the Otto Group 2014 plans to launch a new E-Commerce fashion project named Collins, while Zalando 2012 more than doubled its online clothing sales. In the UK the B2C E-Commerce clothing market is already very mature, because almost half of the adult population buys online clothing. There, early 2014 ASOS and Debenhams were among the most popular online retailers for fashion items. In France, almost half of all Internet user 2012 clothing purchases made online, where there were the most popular merchants La Redoute and 3 Suisses. The clothing market is expanding in Eastern Europe. In Russia, increased B2C E-commerce % sales 2013 with clothing and footwear by more than + 40 and amounted to almost one-fifth of all B2C E-commerce sales. Clothing, shoes and accessories were the most popular online products in 2013.