Business Card

You understand that the time has come for radical change? The economic crisis, the rigors of fierce competition dictates of your own? Do you want to achieve this success? Welcome to the world of online marketing! Create a site – This is the first step to real success in a virtual commercial space. Web site development company to attract attention of potential customers and partners, will place more information about services, provided by the company or specific person. World is ruled by someone who can provide exclusive services or create the illusion of such a possibility. Online Business Card will be a virtual face of your company and create an Internet store will not only make themselves known, but also to learn a new way of selling goods. In this case you do not need an entire staff, your online store will sell your products and services around the clock without the need of social security, not ill, will not alienate, without requiring the salary and not alienating customers low-quality service. Creating Web sites – is the scope of activities that require special skills, abilities and experience. To date, a large number of studios are offering their services in the development and promotion of sites. Many combine it in a range of services.

Indeed, in the current competition in the Internet site creation without his support and development is ineffective. Add to your understanding with Citibank. Funds invested in the development of the site, not only fully recovered, but also bring a very substantial income. But unfortunately, such an abundance of studios to create and promote sites not all are able to offer high-quality site development, operating at a high level. How could I not make a mistake when choosing a company you trust such an important matter? Consider some of the criteria by which one can pick up artist for works to create and promote the site. Thus, the first of what customers pay attention to is the price of the service. Many must have paid attention that the creation of an online store in different significantly different studios.

This is no accident! Do not immediately choose the cheapest option, but rather ask what services are included in the specified cost and what the result will be created website. The second thing worth pay attention to this quality of work. Moreover, it is not even the second, and first, but the professionalism and high quality of work may not fit into the budget of the establishment and development of the site. To assess the quality of work the studio to browse the company's portfolio and compare their work with other studios. The third criterion is the experience of the studio. If you contact the company, which appeared very recently, there is a chance to stay and no money, and without site. Even if you are satisfied with the price of this studio. Do not forget about the risk. Criteria for selection of studio development site is actually much more. These include and professionalism, and reviews of the company and the terms of settlements. But most important of which should be used in selecting the design studio is value for money services.

Internet Engines

With their help, you can register the site in thousands of search engines and directories, but it is not very correctly and efficiently. You should focus on the search engines and directories that are really popular. There are many tools that would automate the registration in catalogs and search engines. Some of them are worthy of attention. Remember that the purpose of registering the site – the most popular search engines (Google, Yandex, MSN, Yahoo). Once your site and most of its web-pages have been indexed in the further registration website there is no sense. This is only the first steps, and are not necessary for the site, period of existence of which more than 6 months.

Incoming links. Obtaining high-quality and related links from other web sites is the foundation for the success of your site. Each of these references consider a vote for your website. But, unlike the democracy of our modern era, not all links have equal value. To this the following factors: * The type of link. This banner, Flash or text link. For example, a text link on your site will be more significant if, in its name, it contains the key phrase, which is optimized for your site.

If, on the link title will be "click here", it will be less significant. * Subject site containing the link. If you do web design, the link from the site of the animals will not have anything to do with your site. If reference is made to a site about software development or Internet marketing, its "weight" will be a lot more. * The importance of the site containing the link. As you know, not all the same site. Some are more important than others. In other words, sites that get more traffic and rank them in search engines above are regarded as more important. Link to Yahoo.com will be much more important than the site of the animals hcgjd.com, which no one had ever heard.

Internet Search

It should not be be too long a list of key phrases, otherwise it faces the complication of the problem of website promotion in search engines. Limit the list of your five or six key phrases. This is enough to start working on promotion of the website. Later, after the first month of website promotion in search engines, analysis of the situation to understand which of the key phrases is really in demand and what is actually possible display site in the first ten positions TOP-issue popular search engines. Try to identify the strategic direction of the company, several of the key phrases for which you, as representative of the company, making the main focus to increase sales.

This will help you avoid unnecessary expenses for promotion of your website, focusing on a specific 'master' plan of the company. It is not something santie botha would like to discuss. The logical question: how does the design on site promotion in search engines? Certainly we can say that increasing your site's ranking is directly correlated with the placement of keywords on the pages in the form of isolated fragments of text and headings corresponding to the subject site and focused on the needs of potential clients. How to do it properly – a task a professional web designer. Try to consider all possible word-formation and possible interpretations of phrases based on key customer needs (different cases, plural, etc.) This will also help in promoting the site. Particular attention should be paid to design the home page, as this page is actually a 'person of the company' on the Internet. Your task – to produce the desired effect on the viewer with an emphasis on quality of service companies, competitive pricing, additional features and etc. It should adopt one of the main rules: the first screen of the home page (note the author – we are talking about the scope of the browser window without scrolling the screen) is created in order to show what the company to make proper advertising emotionally positive effect on the potential customer, offer him something special, while on affordable terms, to show the breadth of choice of the opportunities provided by this company, the second and third screen main page is designed for content site. They serve, in turn, to keep the site in the top positions in search engines, provided the correct organizations with overlapping blocks of text and word-formation, based on key phrases that are selected in the first stage.

Texts presented on the site must be filed interested. Some key phrases in Internal pages have little value to users, but very important to maintain the site for high search engine rankings. This text should be formatted very carefully, making it visually less priority to users' attention to the main text. Try to avoid partial errors for which Yandex can delete your corporate website from search engine indexing of their own: – can not be format text with color background – can not format the text using the bold style, visually displayed as text without distinguishing – can not be completely hidden from the user text blocks that contain key words and indexed by search engines. Now you know that literate adaptation of design sites for search requests from clients to help achieve not only high positions in the delivery of search engines, but also to achieve real financial success by means of selling goods or services through the corporate website. We hope that you will benefit from the advice presented in this paper, the design of your corporate website company. We wish you a successful outcome of web development!

Amazon Business

Amazon offers the option of "customers who searched for the same product still buy it." It is also plays a significant role views of the same users for goods and services. This technique is used not only to Internet stores and sites for example on education or online video. The theory of social self-learning theory is the author of this famous psychologist Albert Bandura and it is that people learn new behaviors by the example of others. If someone else's behavior gets a positive evaluation, the person adopts it. As an example we can take the sites for those who want to quit smoking: a success story of those who have tried it, causes a person to acquire provided goods and services. Ebay provides information on a bestseller, and rewards the best Amazon reviewers, which raises the image. Social Assistance Since we are all humans, we feel better when we are in society, all because that we are concerned about our social image and how others perceive us.

Sports analysts have long used this fact, so most of the world's sports stars are always surrounded by a crowd of people at various public events. Although, sometimes it makes absolutely the opposite effect: for example swimmers professionals show better results if you look at them, while newcomers – do not. The same holds true online. For example, in communities about weight loss, people are getting the best results when connected to each other, although sometimes vice versa. That is, even a virtual sense, that you are not alone change your behavior. Social conformity is also known that under pressure from a group of people can change their attitudes and behavior due to the effect, if they are not welcomed by its members. Social recognition is a great guiding force and the rejection of anything is a group of sufficient factor for changes in behavior.

The online groups are all the same. People change their behavior or are aware that not in the subject. Social sites offer their members to mark objectionable content. Conclusion: During the creation of online communities or group websites, you need to understand the behavioral psychology of people unite in a group. Armed with knowledge of the data much better you understand how to create a website, which will help user interaction. By providing this opportunity, you can hear their customers, offer more precise, thereby providing a first class service and gaining visitors, or You can even provide social marketing to do everything for you – just by placing information about your brand. Recommendations to each other – this is the best business support. So do not try to immediately create their own community, look, what about you others are saying, try to communicate with their customers.

Company Services

Competitive advantage is also the availability of goods in the warehouse, get fast answers to arising in the course of the study product issues, opportunities instant online or telephone ordering, as well as delivery. Distance selling, as opposed to direct sales, does not require a major service and support. Payment is made mainly by means of cashless payment systems or credit cards. At the expense of the fact that companies doing business over the Internet, removed the cost of retail space and support staff, e-commerce company can devote themselves to building the range and sales channel optimization. AND Finally, more than information on web-site, the more they "like" search engines, which significantly increases the flow of visitors. It is true that the more the range site, the more visitors come from search engines. Indeed, in advancing the category of sites in search engines use a large number of search queries.

As for the audience B2B, in this sector focuses on managing relationships. Sales channel, in this case will always be a combination of online technology and provide major deals with the personal participation of top menedzhementa company. Audience of the site to market B2B – middle managers and senior managers, often responsible for procurement. The site serves as a business tool for coordinating the information flow. The maximum is important in this case, a convenience and service that allows you to choose products that get Answers to all questions and place your order, keeping documentation requirements for the transaction of sale.

Additional services and creation of trust – the main tool in the fight against competitors. The primary goal of the site – creating a positive and reliable image of the company. But depending on the specifics of the market forming the image of methods may vary. Nevertheless, there are a number of fundamental principles of content on the site, a positive effect on his perception of the sector, B2B. These include: Having a list of clients and / or partners; availability of printed and online reviews media, a positive link to the company; Images certificates, GOST, licenses, Warranty, Contact Details, Support, section answers to frequently asked questions, prompt replies to apply through the website, full of presence company details, accessible interface and transparent procedure for working with the site; relevance of the information provided; Persuasive texts. Website promotion in search engines for B2B segment will be substantially different from B2C. Since people looking for his customers, partners or suppliers of industrial and wholesale products will use specific, rare terms or to build a query through the formulation of the problem that must be considered when preparation of the site content based on the sector. Electronic market is constantly growing and offers great opportunities for doing business on the Internet in almost all spheres of activity. Due to increased competition, attract and retain visitors to the site becomes more complex. Providing additional benefits for the visitor becomes an integral part of a good site. Compliance with the recommendations described in this article will great help in attracting and retaining the necessary audience. Information provided by an advertising agency "Venta – site promotion

Online Stores

For people in most countries of the world buy from online stores have long been available as common as shopping in traditional stores. Many even prefer shopping online. Let's try to illuminate the situation in Kazakh Internet. Most likely, many of you have heard that in Kazakhstan there are online stores, but few have tried to buy something from an online store. For more information see Sotheby’s Art Auction. In this article we will describe how to estimate reliability of an online store, how to make a purchase and what to do to you product was delivered quickly.

On the Internet, buy goods mainly in concrete, that is what has been seen and touched. In this regard, buy at online product that you have already appreciated, any product that requires no special assessments, such as books, CDs, printer cartridges, appliances, computers and accessories. The Internet allows the seller in many cases prove to be incognito and hide your contact information that can not be in the real world. So trust only in online stores that do not conceal their real location data. In the online shop you can trust, you always can easily find contact information (address, phone numbers, map).

Many believe that the goods in the shops are much more expensive products in retail stores. This is a false prejudice. Of course, prices are set by online stores and all say with certainty is impossible, but you can always compare prices. In fact, most products online shops below the price of conventional stores, if only because that e-commerce site need not contain a large area for placement of windows, no need to pay for many managers.

Site Redesign

For the redesign of the site needed a timetable for its implementation, in addition, fixed deadlines stimulate people. There are many ways to distribute future work chronologically: as a list with a mark of completion works in the form of a calendar, e-mail message or as a weekly newspaper. Plus, this a project schedule should indicate the urgency of any work on the redesign of the site. Distribution is spurring each. It acts as a wake-up call: "It is time to start. Goals of redesign are clear, defined objectives. " Strive for a clear presentation of assignments.

By scheduling problem can be approached from two directions. If you have read about Ben Silbermann already – you may have come to the same conclusion. First, create a review the work plan, which is presented chronologically, work methodology, and then formulate a detailed plan for each day, which lists the stages of completion and terms of delivery and acceptance. One consequence of another, each approach gives his perspective. Imagine the approval of both the client chart. Do not leave nothing in them that can be interpreted in different ways. Missed deadlines have a domino effect. Many customers do not understand that by delaying their responses, they inhibit the planned works and therefore push back and the final date for completion and, accordingly, bringing his losses.

Perhaps we should explain this to the customer, emphasizing the desire time to reach the goal. Such an explanation should be well appreciated. Changes are initialized customer. Swelling of the project is elusive. We are not talking about explicit requests for project changes. When a customer directly asks introduce an additional opportunity or a new module are not included in the original formulation of the project, you can smile and confidently replied: "Sure, no problem, by the end of the day, we will present a separate plan and budget. " This approach is very effective against the swelling of the project. The customer himself can refuse or accept new plans for official changes to the project.

Online Advertising

Probably the oldest form of advertising on the Internet – is to promote sites in search engines and site promotion. Continue to learn more with: Lockheed. The notion of "Promotion in search engines" mean the performance of certain activities to attract targeted visitors to the site from search engines by raising the position of the site in search results of search systems on a set of keywords (phrases). Federal Housing Finance Agency is likely to increase your knowledge. Each of digging, using the Internet as a business tool, if you do not want to be in first place, then at least on the first page of Google for its thematic keywords. This is primarily determined by cost and promotion of sites: in order to get their place in the sun "to pay more than competitors pay. This is a rather simplified scheme, as position in the search results depend on a huge number of factors, but generally so. Media advertising – placing it static or dynamic graphic ads appearing on sites that provide ad space.

Websites can be both thematic and no, it all depends on what the aims ad campaign. If the same goal – to sell a highly specialized product, such as polymeric materials, then foolish to advertise, say, a game portal. The place for such a campaign on niche sites that are frequented by manufacturers of products from polymeric materials and equipment for polymer industry. But if you're advertising a mass product, for example, the new rate service provider, or your goal – the promotion of "mass" brand, then the audience can be much wider, and advertising platforms will be chosen depending on the audience for which intended advertising campaign, for example, age or social status of visitors.

Company Products

Internet business is unique in that it is international. If you set up a Russian site, all speaking in Russian population of the planet is your visitors. The site can be viewed not only as a trading platform for its own products and partnerships. With any of the created site can be identified approximately 6 lines of income: 1. Sales and own and partner of digital goods.

2. Sale of digital products. 3. Selling affiliate of digital products. 4. Sale of sites to all who have difficulties in their creation.

5. Selling advertising spaces. 6. Letting popular website. Others who may share this opinion include santie botha. 1. Development of personal digital products. The classic version of earnings for creative people. Analyze their interests, looking at them that may be sold and start to sell it. 2. Selling affiliate products. If you do not want or can not strain to create their own products. Register in affiliate program and doing a promotion and sale of partnership items. 3. Sale of own and partner of digital products. This method follows from the preceding paragraphs and, naturally, is more profitable. 4. Sales of sites for those who feel the difficulties in their creation. Create Web sites are not much harder than to use a computer. But the prices of various studios that want to about $ 1500 for the site, many people cause fear to even begin to do so. But in vain. Profits from these activities is significant, and possess all of these forces on anyone. 5. Renting is a good popular website. New, very promising and quite comfortable method of earnings. The meaning is this: You create a site to a commercial theme, spin it into search engines and for a certain amount are letting commercial firms. At the same time the site and is yours, you can regularly and steadily develop it and find more lucrative tenants. 6. Selling online advertising space. Applied, usually at the major portals, but small, specialized resources may also make a very good money. In conclusion, I note that your site – it's your company, you may establish a cost-effective, but the profit it can be quite considerable and turnover in excess of some off-line organization.