By

GroupOn Rozsenich

Frank Puscher, a journalist, in a conversation with Christian Rozsenich (CEO of clickworker.com) on the topic of Crowdsourcing. With an international network of more than 400,000 Clickworkers (Internet users registered at clickworker.com) is clickworker.com of one of the leading providers of paid crowdsourcing. Tasks and projects in the field of copywriting, Web search, mobile crowdsourcing, tagging, categorization, and translations can be commissioned in the large volumes and edited. Developed clickworker.com individual solutions for complex tasks and breaks down large projects into micro jobs. All jobs are then directly on the online platform, by many qualified Clickworkers parallel edited and reassembled according to strict quality controls.

Frank Puscher, a journalist, in an interview with Christian Rozsenich, Managing Director of clickworker.com: the principal of crowdsourcing projects meet the market and have ever more specific requirements to service providers like Clickworkers. Managing Director Christian Rozsenich observed also with voltage, what do Google and Amazon. Mr Rozsenich, crowdsourcing wins more and more importance in marketing projects such as at Edeka DIY. Can you feel anything? Christian Rozsenich: We put our focus more on the production of high-quality content through the crowd. The implementation of marketing campaigns through the crowd is not our focus. Our customers are still internationally active customers, such as GroupOn or yellow pages publishers. Newly added are first requests from media companies who want to work with us. What is where? Rozsenich: You want to work on for example archives or tag libraries.

The newer content, this information is already captured in the newsrooms, but this is often lacking for archive content. And if you are not well tagged, they are dead capital. Only when they are well tagged, you can the footage also profitable online market. Where is currently developing crowdsourcing landscape? Rozsenich: We observe different trends. If you are not convinced, visit Jeremy Tucker. One of them is certainly mobile crowdsourcing. We have conducted its own app launched and first pilot orders.